Anti-OLED Samsung is about to start selling its own OLED TVs – pass the popcorn – What Hi-Fi?

You’ve most likely seen the news that Samsung is expected to launch a variety of QD-OLED TVs in 2022 and is apparently about to purchase millions of OLED panels from LG. I, for one, am extremely delighted about this, and not simply because it could result in some seriously exceptional brand-new TVs. No, I’m at least as thrilled by the possibility of Samsung attempting to sell a variety of OLED TVs having invested significant resources over the previous couple of years into attempting to persuade the world that OLED is horrible TV technology.Let there be no doubt:

even a QD-OLED is an OLED TV. Each pixel consists of red and green quantum dots (which likewise offer Samsung’s QLEDs their Q), but the light (and blue colour) comes from a stack of blue OLED material.

Apparently, by using blue OLEDs rather than the white diodes used in existing OLED TVs, these new QD-OLEDs can go brighter, potentially overcoming or at least rather mitigating (we just do not know just how much brighter they may go) among the charges routinely made against current OLED TVs by the likes of Samsung. By using quantum dots, colour volume could be enhanced, too, potentially solving what some consider to be another flaw in current OLED technology.But by far the biggest

charge levelled against present OLED TVs is that they’re vulnerable to image destruction and even burn-in. As far as we’re worried, the burn-in concern is hugely overblown– we’ve not experienced it first-hand in our many years of testing and dealing with OLED TVs– however it is possible, thanks to the natural nature of the materials; and simply a casual browse of the 4K TV subreddit shows it’s still a huge concern for many individuals when considering which superior TV to buy.While Samsung probably can’t be blamed for beginning the OLED burn-in fire, it’s certainly gone out of its way to fan the flames, even reaching developing a TV burn-in checker tool to help OLED owners identify burn-in(and, of course, motivating any who find it to exchange

their TV for a Samsung QLED). So what takes place when the company that’s campaigned so vociferously versus OLED TVs is forced to offer its own OLED TVs? I grab the popcorn, that’s what.The current thinking appears to be that Samsung will avoid utilizing the term’OLED’at all and will rather choose’QD Display TV ‘. But there are two concerns with that: 1 )there hasn’t been a less sexy name because Forrest Gump and 2)like it or not, OLED has ended up being an enormously valuable term that substantial swathes of people associate with televisual excellence.Samsung has, for that reason, got a choice: cut its nose off to spite its face and prevent an extremely popular tech term in favour of the hearing-aid beige’QD Display TV ‘; or swallow its pride and admit that OLED actually is rather great.Of course, what will most likely occur is Samsung will say that it has fixed all of the problems with LG’s OLED technology and develop a hybrid technology with all of the pros of QLED and OLED and none of the cons. It will probably come up with a more attractive name, too.Whether customers will think that or not remains to be seen. What’s more, it’s actually just a case that can be made for the Samsung-manufactured QD-OLEDs. What about the TVs that it’s apparently set to produce utilizing the really same LG OLED technology that Samsung’s been deriding for so long? Now that’s a sticky wicket.However the company plays it, I actually can’t await Samsung’s OLEDs to actually show up, particularly the QD-OLEDs. For all of my amusement at the marketing circumstance in which Samsung now discovers itself, the actual TVs might be genuinely amazing.

To my mind, QLED is terrific and OLED is terrific, and any hybrid of the 2 has the prospective to be stunning.MORE: OLED vs QLED: which is the finest TELEVISION technology?Samsung buying millions of OLED panels from LG, report claims Samsung QLED/OLED model TVs are on the method Have a look at our list of the vert best TVs you can presently purchase

Apparently, by utilizing blue OLEDs rather than the white diodes used in existing OLED TVs, these brand-new QD-OLEDs can go brighter, possibly getting rid of or at least rather mitigating (we simply don’t understand how much brighter they may go) one of the charges frequently made against existing OLED TVs by the likes of Samsung. What happens when the company that’s campaigned so vociferously against OLED TVs is required to sell its own OLED TVs? I grab the popcorn, that’s what.The present thinking appears to be that Samsung will prevent using the term’OLED’at all and will instead go with’QD Display TV ‘. There are 2 concerns with that: 1 )there hasn’t been a less sexy name considering that Forrest Gump and 2)like it or not, OLED has become an enormously marketable term that huge swathes of people associate with televisual excellence.Samsung has, therefore, got an option: cut its nose off to spite its face and prevent a hugely popular tech term in favour of the hearing-aid beige’QD Display TV ‘; or swallow its pride and confess that OLED in fact is rather great.Of course, what will probably take place is Samsung will state that it has solved all of the problems with LG’s OLED technology and come up with a hybrid technology with all of the pros of QLED and OLED and none of the cons.

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